The key to communication and collaboration success is to design a social network that not only connects users with one another, but also offers innate value to users beyond their interactions. The most successful social networks of the future will be those with some exclusivity (either in membership or focus), which enable users to engage one another in a variety of innovative ways (both on and off the site), and which also offer high-quality site-driven content.
Giorgio BertiniResearch on society, culture, art, neuroscience, cognition, critical thinking, intelligence, creativity, autopoiesis, self-organization, rhizomes, complexity, systems, networks, leadership, sustainability, thinkers, futures ++
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